Day 3: Sign, Sound – Which dominates

For both of these senses, a balanced attention to both is best.  However, of the 2 senses filtering out what we see might be the hardest.  Our eyes pull in so much information, that by the time we analyze what we’ve seen, we have already moved on to 100 more frames of information.  People who specialize in marketing know all of the tricks behind color, shapes, and fonts that capture our attention.  Most of it has been targeted at our subconscious.  It could be sound is the hardest, to make things even worse, marketers add in sound.  Pleasant noise, from a woman's voice to music, beautiful animals purring, and barking, to the sounds of rainfall or ocean waves included in the background.  Once you’ve been moved to a ‘sigh in relief’, even for a moment, you’ve been captured by their products that loom in the background.  To test this, watch TV, see a commercial, then see that same commercial with the sound off.  Notice the huge difference that sound plays.

​Knowing that people are deliberately putting sales information in your sight and sound, now becomes your filter.  Use this filter with what you see and hear about information around you as well as from the people around you.  Protect yourself from being talked into things that are harmful.  Those things that trigger your need for more!